Despite their ubiquity in business operations, spreadsheets are notoriously error-prone, often leading to costly and damaging consequences. From manual entry mistakes to hidden miscalculations, the risks are well-documented and far-reaching.
The most common reasons for mistakes are:
In today's competitive environment consumers increasingly value their experience with the product.
According to the The Future of Customer Experience Survey by PwC providing customers with a good experience improves loyalty and increases spending. [1]
But what makes for a good experience?
To start with, the basic ingredient for pleasant
Customer experience is now defined as the battleground to acquire and retain more customers.
According to a recent study by Walker [1], 86% of buyers will pay more for a better customer experience. And, surely by 2020 customer experience will become the key brand differentiator beating price and product.
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