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Improve your CRM Strategies to Create a Positive Claim Experience 👍

For too many years claims have been an afterthought and, as a result, suffer from somewhat of an image problem.

This has been widely demonstrated by research, especially in the insurance industry, where a bad claim experience is a trigger for switching provider for 83% of customers. [1]

Claims should

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The Importance of Good Customer Service 🛎

In today's competitive environment consumers increasingly value their experience with the product.

According to the The Future of Customer Experience Survey by PwC providing customers with a good experience improves loyalty and increases spending. [1]

But what makes for a good experience?

To start with, the basic ingredient for pleasant

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The Benefits of Using a CRM Tool to Build a Great Customer Experience ✨

Customer experience is now defined as the battleground to acquire and retain more customers.

According to a recent study by Walker [1], 86% of buyers will pay more for a better customer experience. And, surely by 2020 customer experience will become the key brand differentiator beating price and product.

More

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